Sunbed
The last acceptable form of class snobbery is science-based condescension toward middle-class people making unhealthy decisions.
Science began as a gentleman’s pursuit defined against the self-interested bullshittery of men with commercial concerns, and it still carries vestigial traces of its evolution: linguistic austerity, institutional bias, and expert froideur. The result is often a dismissive and uninquisitive attitude toward mass culture.
We Help You....
Join 120,000 semi-rich, totally exhausted people (like you) figuring out WTF happenened....
There’s been a prestige inversion for white collar workers. Profits used to follow the product and prestige followed the profits. Not anymore.
Financialization has altered the job landscape and created a dynamic where employment is a certification (not unlike a college degree) awarded to people who get in, not people who build. That’s great news for low-conviction floaters....
If you’re reading this, there’s a roughly 78.5% chance you participated in the strangest sporting culture on earth: American Youth Soccer.
AYS isn’t a sport. It’s a way lazy (probably exhausted) parents moralize exertion. What makes it unique — aside from a spectacular failure to produce elite talent — is that it teaches kids to work, not to play.
Synthetic Heritage
Preppy is an aesthetic. Heritage is an idea – it describes a continuity of behavior, manners, and obligation that outlasts individuals.
As the core ideas that once imbued American clothes with meaning — modesty, sure, but also civic responsibility – were undermined by a wildly successful half-century economic war on the middle class, heritage has been replaced with something untethered to history.
Prep Effects ➺ Semiconfabulators ➺ Caddyshackles ➺ Effable Studs ➺ Polo Bearishness ➺ Socialized Headline ➺ Passive Regression ➺ Oolong Tea Party ➺ Horace Mayonnaise ➺ Weaponized Ambiance ➺ Loyalty Programmed ➺ Resting Rich Face ➺ Desktoplessness ➺ Fractal Snobbery ➺ Excessive Thrift ➺ Gen Executor ➺ Engineered Elites ➺ Leveraged Despair ➺ Professional Chicken ➺ Empirical Violence ➺ Rich Friend Gaps ➺ High-Stakes Bullshit